BE A BIG FISH IN A LITTLE POND!

Players International Management (PIM) is a boutique marketing/consulting firm with over 50 years of combined experience in marketing resorts and hotels to the affluent tennis fan. Because of our experience, we have carved a unique niche in the resort/hotel marketplace.

Let PIM facilitate your marketing efforts by reaching out to your demographic through strategic and creative promotions, as well as negotiate marketing & partnership proposals via the following:
  • Events - ATP World Tour Events, WTA Tour Events, USTA National Junior Tennis Championships, USTA Sections & Tennis Leagues, Exhibitions, and more!
  • Media - Targeted Regional Magazines & Tennis Organizations (i.e. ALTA Net News, USTA, USPTA, Florida Tennis Magazine, Tennis Week)
  • Casual Player - Participants at any of the 17 USTA sections in the United States (USTA members, Non-USTA members, Men's & Women's Private Leagues, Senior Leagues)

WHY TARGET THE TENNIS ENTHUSIAST?
  • Amongst traditional sports, tennis is the dominant leader in adult & junior participation with a 30.6% rise since 2000. Compare to: Golf: 2.4%, Baseball: 1.3%, Fishing: 4%, Basketball: -1%
  • Over 77 million tennis enthusiasts in America
  • More than 665,000 United States Tennis Association members
  • Over 92 million Americas watched part of the 2010 US Open on television
  • Spectators: Male 55%  Female 45%
  • 30.1 million tennis participants in the U.S
  • 46% of tennis participants household income: $75,000+
  • 75% of tennis participants have a high school degree
    (statistics gathered from PAC Tennis Participation Report)

A FEW OF OUR PAST & PRESENT PARTNERS INCLUDE...
The Palazzo Las Vegas (Las Vegas)
Ranked a top 25 hotel in the U.S. and Canada by Travel + Leisure for two consecutive years, The Palazzo is a Forbes Four Star & AAA Diamond Award-winning resort. The Palazzo brings cool, class & swank to the Strip.  Step into this radiant resort & transcend into infinite fashion, food, fun & fantasy with a luscious twist of contemporary casual chic. Website

Beaver Creek Resort (Colorado)
At the gate, you leave everyday life behind. That's why people travel to Beaver Creek from all over the world. See the drama of rock and sky.  Experience the sheer grandeur. A private resort hidden from view, with the power to bring people together. It is a modern, custom-designed resort with the cozy, unhurried feel of an Alpine village. Welcome to your Shangri-La. Website

Boca Raton Resort & Club (Florida)
Experience true modern elegance... Designed by legendary architect Addison Mizner, Boca Raton Resort & Club, a Waldorf Astoria Resort has reigned as an icon of elegance for more than 80 years. Today, the resort remains faithful to its glamorous past, while radiating a vibrant energy, offering infinite amenities to every guest. Website

Club Med (North America / Caribbean)
Designed for sports and activities for the whole family or provide a safe and fun environment for kids, while parents enjoy a host of luxurious amenities.  OR plan your romantic getaway with Club Med... whether you're planning a wedding in an exotic location, getting away for your honeymoon or just enjoying a romantic vacation, Club Med make the perfect destination. Website

La Quinta Resort and Club - Waldorf Astoria Collection (California)
The stars always shine brighter in the desert... Nowhere is that more apparent than the original hideaway at the foot of the Santa Rosa Mountains, La Quinta Resort & Club. Legends of golf and tennis have left an indelible mark on their game. And the inviting warmth of hacienda-style charm and the fine touch of luxury are nothing short of heavenly. Website

Ritz-Carlton (North America / Caribbean)
You can't be a legend without a great story... 100 years of history. Countless rewards. With an unshakeable credo and corporate philosophy of un-wavering commitment to service, both in our hotels and in our communities, The Ritz-Carlton has been recognized with numerous awards for being the gold standard of hospitality. Website

The Seagate Hotel & Spa (Florida)
Located just steps from the beach and Atlantic Avenue’s Arts & Entertainment district... The Seagate Hotel & Spa, reigns as the premier and preferred luxury beachfront getaway in Delray Beach, Florida. Experience the luxury of a resort with the intimacy of a retreat, where island ease meets urban chic, and the ocean soothes you as the city stirs you. Website

Sea Island (Georgia)
Beauty, distinction, and opulence come in several award-winning choices. The Lodge is a golfer’s paradise, 
surrounded by 3 courses. The Cloister centralizes Sea Island, encompassing beach access, the Cloister Spa, & a full spectrum of resort activities & amenities. Finally, The Cottages are available for year-round rental, providing the ultimate private escape. Website

Wyndham Hotel (Florida)
Part tropical hacienda, part modern hideaway... At the newly renovated Wyndham Hotel, you'll be charmed by the unique combination of old world Spanish architecture and up to the minute technology.  Indoor and outdoor hotel amenities will fill your every need - located in the heart of Boca Raton, adjacent to world class shopping and dining. Website

SpringHill Suites & Towneplace Suites (Boca Raton)
Boca Raton's newest all suite hotels, featuring a fabulous location near Mizner Park, Boca Towne Center, Patch Reef Park, FAU, Lynn & the beautiful beaches of the Atlantic as well as businesses such as the Office Depot Headquarters, Siemens, Oce Printing, Tyco/Sensormatic, IBM & American Media.  The quality you expect from Marriott coupled with a price that will surprise you, gives you the gem of Boca Raton.Website

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Resort Marketing